Edit & create follow-ups

Lead nurturing is central to RentEngine's goal of maximizing your conversion rates. The system includes a series of scheduled follow ups, triggered based on the exact behavior of the prospect.

This guide will show you how to view, edit, or manually create these custom follow-ups. You can control the message and timing of automated lead nurturing from within the Command Center.

Create, edit, or cancel a follow up

Step 1: Go to the Command Center

Find the prospect you want to follow up with and click into their profile.

Step 2: Open the follow-up panel

In the bottom right corner, click “See scheduled follow up.”

Step 3:

To edit: Update the message and choose a new send time

To cancel: Click the red X to remove the follow-up

This box also indicated what the next step is after the scheduled follow-up. If the prospect doesn’t respond after a sequence of follow-ups, they’ll automatically be marked as "Unresponsive".

If no follow-up is scheduled, you can manually create one by clicking “Create Follow-Up” in the bottom right corner of the prospect's profile.

Then:

Write your custom message

Set a future date and time to send

Click "Create Follow-up"

Common reasons follow ups are paused

Showing Scheduled

Only transactional reminders are sent (no nurturing). After the tour, the new status (e.g., Still Deciding) will resume post-showing follow-ups.

Terminal statuses

Nurturing is off for Not Interested, Withdrawn, Unit of Interest Unavailable, Duplicate Lead, Lease Signed, Move In Scheduled, Moved In, Looking Too Early

Application & screening statuses

Nurturing is off for Prescreen Rejected (including ID/Credit/Income), Application Received/Approved/Rejected, Application in Owner Review

Actively interested in multiple units

Nurturing is paused if the prospect is currently interested in multiple properties at the same time

Operational hold

Nurturing is off if the property is On Hold or Waitlist

For the full list of statuses and what each means, see Understanding Prospect Statuses

How to review prospects with paused follow-ups

In the Command Center, click the filter icon in the search bar. Then:

1. Check Show only paused followups (see screenshot below).
2. Click Save.

Updated on: 21/09/2025